http://www.financialexpress.com/news/Shampoo---social-equality/660431/Shampoo & social equality
Ila Patnaik
Posted online: 2010-08-15 00:23:37+05:30
Economists have tended to focus on expenditure patterns, consumption
and income to assess poverty and inequality in rural India. Within
these categories, the debate among economists normally focuses on the
average consumer or the one living below the poverty line. This
approach fits well with methods for studying changing inequality in
most countries. However, it ignores the most important aspect of rural
India—the inequality created by the caste system. A focused study of
Dalits finds that the growth of the market economy has ushered in a
reduction in caste and social inequality with an impact more
fundamental and far reaching than the changes in average income or
expenditure patterns. Dalit well being, when measured by personal
consumption patterns, practices around social events, personal
relationships across castes and expansion into non-traditional
economic activities and occupations, shows rapid improvement in the
market reform era in contrast to previous decades.
A study by Devesh Kapur, Chandra Bhan Prasad, Lant Pritchett and Shyam
Babu, titled Rethinking Inequality: Dalits in Uttar Pradesh in the
Market Reform Era, presents results from a study of Dalits in two
blocks of Uttar Pradesh— Azamgarh district in east UP and Bulandshahar
district in west UP. The survey was designed and implemented by
members of the Dalit community and all Dalit households in the Block
responded to questions about social practices and conditions important
to them currently and in 1990.
The study finds that there have been major changes in the grooming,
eating, and ceremonial consumption patterns of Dalits, signaling their
higher social status by adopting higher status consumption patterns.
The study starts the analysis of social changes with what might seem
not social, but apparently trivial consumer items: the use of personal
grooming products such as toothpaste, shampoo, bottled hair oil. When
Dalits are treated as social inferiors, then they also can appear in
society with lower standards of personal appearance. Change in
grooming is seen as an assertion of social aspirations. The study
finds massive shifts in the use of the three personal grooming
products. Almost none of the respondents recalls using these in 1990,
while today over half of the people in both blocks report someone in
the household using each of the three items. Dalits who used none of
these three items went down by 80%. The use of toothpaste and shampoo
rose from near zero levels to over half the respondents using these
products today.
The study shows the shifts in diet among Dalits, as some foods with
low social markers, which were the community's main sources of
calories, have practically disappeared and new items—spices and
vegetables —have appeared. One example is drinks made from sugarcane
or hardened molasses. These are high-calorie drinks that provide
energy for manual labour. As these were often provided by landlords
for their workers in the field as part of the wage, they came to be
associated with agricultural labour and low social status. This has
mostly disappeared from Dalit consumption baskets in these two blocks.
Tomatoes and packaged salt, which were uncommon in Dalit diets in
1990s, are now part of regular consumption items.
Second, respondents report changes in the accepted behaviors between
castes, with rapid erosion in discriminatory processes. By and large
in these blocks, Dalits are less likely to be seated separately at
weddings, they no longer are expected to handle the dead animals of
other castes, there is a noticeable increase in births in Dalit
households that are attended by non-Dalit midwives, and non-Dalits
increasingly accept hospitality in Dalit homes.
None of these practices were common in 1990s.
Third, there have been large shifts in the pattern of economic life,
both away from and within the villages. There has been a considerable
increase in migration to distant cities to work. Nearly half of Dalit
households have a member working in the cities. In the villages,
Dalits have shifted into professions such as tailors, masons, and
drivers, and businesses such as grocers, paan shop owners.
Agricultural relations have changed such that almost no Dalits
participate in bonded economic ties (halwaha) and fewer Dalits work as
agricultural labourers on upper caste lands. Dalits now are much more
likely to contract in factors from high caste groups (say tractors,
land) than sell their labour to them.
Many other dimensions of social practices have also seen impressive
improvement. In the 1990s, it was almost unheard of for non-Dalits to
accept drinks or snacks if they visited Dalit households, which, in a
culture of hospitality, excludes Dalits from reciprocal relationships.
By 2007, in more than half of the villages, non-Dalits would accept
drinks or food on visits. Another traditional practice was that only
Dalits would lift the dead animals of the non-Dalits. Enumerators
recorded whether dead animals of non-Dalits were lifted by 'only
Dalits', 'mainly non-Dalits', 'equally', or 'no one'. In the western
block in the 1990s, in three-quarters of the villages only Dalits
lifted the dead animals of non-Dalits. By 2007 this was only true of
5% of villages.
Social inequalities based on caste still remain an important aspect of
Indian reality. But the changes accompanying the growth of a market
economy offer a growing sense of empowerment and opportunity that can
help change the face of rural India.
—The writer is a professor at the National Institute of Public Finance
and Policy, Delhi
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