http://csr-asia.com/weekly_detail.php?id=12033
 
 Vol.6 Week 20 19/05/2010
 FEATURE ARTICLES
 The caste system and CSR
 
 by Sharan Bal  sharan.bal@csr-asia.com
 
 India is the largest functioning democracy in the world, yet the
 systemic perpetuation of caste discrimination enforces inequality at
 the level we would expect under authoritarian regimes. Although caste
 discrimination was officially banned by the Protection of Civil Rights
 Act of 1976, the caste system is still entrenched in Indian society.
 
 Social division based on caste dates back to 3,000 years ago and is
 debated to have its roots in the ancient Hindu religious structure,
 which demarcated five main strata of society with Brahmins at the top
 and "untouchables" and tribal people at the base. In modern Indian
 society, the lower castes are officially documented as Scheduled
 Castes (SC), Scheduled Tribes (ST), and Other Backward Classes (OBC).
 Untouchables came to be referred to as such from the belief that they
 are polluted or dirty, hence not to be associated with, but are now
 commonly referred to as Dalits.
 
 It is a system in which your birth (heredity) determines the kind of
 job you are allowed to do. However, in its more powerful incarnations,
 it can be viewed as a chance for those in power to continue to exploit
 lower caste Hindus into doing jobs deemed 'dirty'. Dalits are excluded
 from land ownership, denied access to water (in fear of polluting it),
 education and employment, subjected to separated housing and forced
 assignment to manual scavenging (removing faeces from toilets that
 cannot flush). Dalits are also excluded from society through denied
 access to institutions vital for enabling social mobility such as
 banks, business, and formal employment.
 
 Since 1950 the constitution of India has upheld the reservation of
 places for lower classes in politics, education, and employment. We
 have seen this with political reservations for proportional
 representation of lower castes in the Upper (members elected by
 legislative bodies of States) and Lower (members voted by citizens)
 Houses of Parliament and students from lower castes being given places
 in state colleges. Yet, the debate of caste based reservations in the
 business sector through the implementation of affirmative action
 policies has sparked controversy and is unlikely to be mandated by the
 Indian government in ways we have seen in the United States with
 African Americans or in South Africa.
 
 "After 60 years of constitutional legal protection and
 support...Dalits face a unique discrimination in [Indian society] that
 is fundamentally different from the problems of minority groups in
 general. The only parallel to the practice of untouchability was
 Apartheid in South Africa. Untouchability is not just social
 discrimination. It is a blot on humanity." Monmohan Singh, Indian
 Prime Minister.
 
 For any company, national or multinational with a presence in India,
 the caste system represents both a social and human rights risk to the
 management of that company. It also represents an opportunity to
 institute change through its CSR policies and practice. Because of the
 caste system's intrinsic association with trade and employment, it
 makes it a critical CSR issue and differentiates it from other
 commonly understood aspects of diversity such as ethnicity.
 
 A very interesting report written in 2007 by the UK branch of the
 International Dalit Solidarity Network profiles multinationals
 operating in India and their current CSR and employment policies with
 respect to caste. Companies analysed included Shell, Unilever, Cadbury
 Schweppes, HSBC, Standard Chartered Bank, Marks and Spencer, and
 Tesco; companies that stakeholders would generally deem to be good CSR
 performers. Many of these companies have signed up to the UN Global
 Compact and the Sullivan Principles, among others initiatives with
 explicit commitments to uphold human rights. In addition, they have
 been operating in India for decades, so it is perplexing to see that
 they are missing the connection between human rights and the caste
 system in India.
 The majority of these companies have extensive diversity policies
 citing sexual orientation, physical appearance and thinking styles as
 basis for non-discrimination; however, only HSBC explicitly mentions
 caste as a basis of non-discrimination.
 
 When approached by the Dalit Solidarity Network UK on this issue,
 company responses were based on three major justifications:
 
 1. Many companies stated that their hiring practices were based on
 merit and as a result do not ask candidates to reveal caste, race or
 origin at the time of recruitment and do not use it as reference in
 any employee's career.
 
 2. Furthermore, these companies believe their definition and policy of
 diversity can be applied to all countries of operation, including
 India.
 
 3. There is no need to include a caste statement specific to India
 because a manager would not be discriminating on the grounds of caste
 anyway.
 
 In response to the first justification: What these MNCs are failing to
 understand is that they are entering a system of endemic
 discrimination and that only recognising merit is futile in a context
 whereby Dalits are denied access to the very opportunities and
 institutions necessary to demonstrate and develop merit.
 
 In response to the second justification: It is insufficient to
 translate a diversity framework to the Indian context that does not
 mention caste explicitly. CSR policies, including recruitment policies
 must be localised to be made relevant in the region of operation. Any
 company operating in the U.S. would be sure to mention ethnicity and
 would be likely to include affirmative action quotas for African
 Americans due to the historic social and political relevance to
 American society. In a reverse sense, the rhetoric of ethnicity and
 race is less relevant to India and cannot be equated to caste due to
 the unique factors upon which caste discrimination is based. For any
 diversity initiative to be relevant to India, it must mention caste.
 
 In response to the third justification: While managers may not
 necessarily discriminate on the grounds of caste, a manager would be
 naive to believe caste is not in the minds and hearts of their
 employees. A study conducted by Princeton University confirms that
 Dalits and other minorities are discriminated against in the Indian
 business sector because personal prejudices are bound to manifest.
 Caste can be denoted through knowledge of a surname. Cases of
 entrepreneurs changing their names to get their foot on the corporate
 ladder abound. A company needs mechanisms to guard against prejudice
 among local management and staff. If you are a foreign multinational
 operating in India but are hiring local employees, they will be caste
 conscious even if you are not.
 
 Corporations in India need to become caste conscious rather than caste
 blind if anything is to change. Due to the implications of the caste
 system, merit cannot exist in an objective sense. Inequalities run
 deep in society and institutions in India exclude Dalits from
 opportunities for social mobility. Failing to acknowledge caste will
 not change the status quo. Caste inequities can be reduced only by
 highlighting caste and the divisions it perpetuates. It becomes quite
 clear that few companies in India truly understand the business case
 for diversity when they perpetuate the rhetoric that caste based
 reservation should be abolished because merit and efficiency are in
 danger. Leading companies in India are in a unique position to push
 this business case for diversity through their CSR policies.
 
 So how do companies do this? The Ambedkar Priniciples have been
 established by the International Dalit Solidarity Network as a useful
 set of guidelines for companies and investors to follow in order to
 eliminate caste discrimination in the labour market. Bhimrao Ramji
 Ambedkar has been regarded as a Dalit hero who escaped the cycle of
 poverty, earned doctorates from Columbia University and the London
 School of Economics, and later went on to chair the committee that
 wrote the Indian Constitution alongside the likes of Gandhi, Nehru and
 Jinnah. Key elements of the Principles include: implementing a plan of
 affirmative action for Dalits; developing comprehensive training
 opportunities for employees and potential recruits from Dalit
 communities (with a focus on English language teaching); developing
 effective monitoring mechanisms, such as external audits and liaising
 with relevant sector and state departments to ensure proportional
 representation; reporting on progress of their implementation; and
 adopting board level responsibility for their oversight.
 
 Here are some other suggestions on how to make your CSR caste conscious:
 
 1. Localise your CSR strategy - Global CSR strategies are developed to
 align with business practice to ensure sustainable operations that
 reduce harm to the environment and act as a positive force in society.
 However, in this complex world we live in, companies need to implement
 policies with regard to local politics, culture and social norms. Your
 company could start by adopting the Ambedkar Principles to demonstrate
 commitment.
 
 2. Stakeholder Engagement – The best way to understand local issues is
 through engaging local stakeholders to ascertain their perceptions and
 expectations of your company. Prominent organisations such as the
 International Dalit Solidarity Network and other stakeholders in this
 area can prove to be very useful representatives of the disadvantaged
 castes.
 
 3.  Workplace policies - As other CSR policies are localised to the
 region of business operation, so too should workplace policies. The
 inextricable link between employment and caste discrimination provides
 an opportunity for companies to redress the imbalance through their
 recruitment practices, training programs, and grievance mechanisms.
 Examples of companies already demonstrating such initiatives include:
 a) The Tata Group of companies have recently put in place a positive
 discrimination policy, similar to affirmative action like in the U.S.
 b) The Forbes Marshall Group is also drawing from US experience to
 draft an affirmative action and diversity policy.
 c)   Voltas, the air conditioning and engineering services company
 supports an initiative in vocational training for underprivileged
 Dalit youth at a technical school in Mumbai.
 d)   HSBC has recently added caste as a non discriminatory factor in
 their employment policy and signed the Ambedkar Principles
 4. Supply Chain management - By engaging with a diverse network of
 lower caste suppliers, companies can make a huge difference by
 extending influence across their supply chain and providing much
 needed business for minority suppliers to flourish. Furthermore,
 companies should pay proper attention to Dalit workers in their supply
 chains, especially in the agricultural and textile sectors, as they
 may face discrimination against fair and just employment practices.
 
 5. Community Investment – Caste awareness should be embedded into
 community investment strategies. In rural areas where approximately
 70% of the Indian population lives and the majority of Dalits remain
 socially deprived, companies have an opportunity to affect change at
 the grass roots level. Upon evaluation of effective community
 investment programs in India, the major question is whether the
 poorest of the poor are really being impacted, and this discussion
 must include an analysis of the Dalits in rural areas. Many companies
 operating in India will focus on empowerment of women, micro-finance
 programs, rural community development, health and hygiene, and
 education. Access to these programs must be extended to the Dalits,
 who are potentially barred from access. The Ambedkar Principles
 promote the inclusion of Dalits in the planning and implementation of
 community development programs. Caste should also be included as a
 factor in the measurement and reporting of community investment
 programs and the impact that they have– how effective is your program
 at building capacity amongst the most downtrodden in society and
 providing opportunities for social mobility? ■
 
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